Edd Holmes a.k.a Optiv is a Drum & Bass producer from Cause4Concern. Holmes first started his music career in the early 90s working at Dance 2, his local record shop in Guildford. At about the same time he was learning his production skills at SAE in London and also found time to hold a weekend job of assistant engineer at Ministry of Sound nightclub. Having completed his studies, he became a main player for the Drum & Bass outfit Pressure Rise.
At the start of 1999 Aspect Records Optiv and Tobie decided to join up with Mark and Stuart from Vinyl distribution to start producing music. The idea came about because they had all been DJing for many years and going in the studio seemed the next step to take. After a few months in the studio they signed their first track to Moving Shadow going under the name nCode. By July they had decided to change their name to Cause4Concern and start up their own label known as, Cause4Concern Recordings.
December arrived and saw their first release Phat Cap / Euthanasia. This release was instantly spotted and supported by the likes of Doc Scott, Fierce and Grooverider to name a few and sold around 4000 copies, which is undoubtedly good for an unknown label. It wasn't long before releases on respected labels True Playaz, Renergade Hardware, Moving Shadow and Timeless meant the demand for DJ sets grew not only in England but internationally as well. 2001 saw the launch of the 'C4C Limited' label as a result of the huge success of the main C4C imprint label.Make Optiv Playlist